Pain: SMEs are struggling with the number of tools required to make sense of their cyber security.

Pain: Finance teams spend 50% of their time on email.

Pain: Automated workflows are hard to set up, break and do not scale beyond simple processes.

Pain: Most revenue leaders are missing their targets, and engaging buyers is increasingly difficult for GTM teams.

Pain: Brands are struggling to connect authentically with their customers online. Influencers are losing their influence and Gen Z are allergic to anything that looks or feels like advertising.

Pain: Healthcare companies know that genAI is crucial for reducing costs and improving care, but can’t leverage it due to a lack of in-house expertise, regulatory compliance challenges, and concerns over AI reliability and safety.

Pain: Execution of Retail Media for brands and agencies is manual and inefficient with inconsistent and non-standardised data.

Pain: Effective management of working capital for online and multi-channel merchants.

Pain: Employees are not offered personal and inclusive benefits that have an impact, resulting in poor uptake, wasted spend and admin burden.

Pain: There is a large and growing sustainability gap that is preventing 76.5 million businesses from turning their commitments into action.

Pain: Food businesses lose thousands of pounds in revenue every month due to their old-school demand forecasting which doesn’t factor in the underlying trends that influence consumer choice.

Pain: Fitness customers need 24/7 personalised engagement and support, and fitness operators can’t service this demand with their people or tech.

Pain: Complex regulatory frameworks and legal responsibilities coupled with lack of visibility into the large supply chain create a miasma of safety occurrences, legal and regulatory fines, productivity, and mobility issues.

Pain: 1 million slow, expensive and inconsistent ethics and compliance investigations are conducted globally every year.

Pain: Research is a slow, expensive & limited process.

Pain: Industrial companies struggle to get complete security and surveillance coverage of their sites cost-effectively.

Pain: Finding a fulfilment partner takes months of manual work.

Pain: Businesses can’t hear the voice of their customer.

Pain: People have moved into the skies, as their services stayed on the ground.

Pain: 350 million people around the world want flexible working, but there’s nowhere to go to search by how you work.

Pain: The struggle to stand out in a saturated job market.

Pain: Globally, sales teams face challenges in identifying when, who, and how to effectively connect with their ideal customers.

Pain: Siloed software analysis methods and inefficiencies in software development and product lifecycle processes consume 47% of a technical team’s time.

Pain: Scaling personalised and effective outbound is harder than ever.

Pain: With the deprecation of 3rd party cookies and wider challenges, marketers are struggling for addressability in digital advertising more than ever.

Pain: Brands want to embrace cryptocurrency payments on their checkout, but product, engineering and finance teams struggle to find a crypto solution that works like Stripe.

Pain: Sales and Customer Success professionals are under-prepared for commercial conversations and struggle to remember the training they receive.

Pain: Hospitality venues want to put on live music but access to talent is difficult, as is the management time to book, communicate and market the gig.

Pain: Brands want to take climate action and offset their carbon footprint but struggle to know what action to take, and how to evidence their efforts to the end consumer.

Pain: Brands can’t monetize their customers with mobile plans due to legacy telco processes and prohibitive costs.

Pain: Human conversations are the most powerful tool in candidate engagement. Yet, they are expensive, time-consuming and simply unscalable.

Sometimes we invest in a business, but we keep it quiet – this is a Stealth investment.

Pain: How to engage customers at scale to recover and repurpose products.

Pain: Customers have Martech overload, with excessive costs, siloed data, lack of leads and not enough ROI.

Pain: Remitting money globally lacks transparency, convenience & compliance.

Pain: HNWs have $1 trillion in PE through wealth managers. These positions are costly and complex to trade, rendering them illiquid.

Pain: Enterprises face significant inefficiencies as a result of repetitive processes.

Pain: Stagnant CVR and rising CAC in eCommerce.

Pain: Inefficiencies in manufacturing operations due to a lack of real-time insights and data-driven decisions.

Pain: No transparency within road supply chains leads to increased costs and emissions.

Pain: Disorganised communities and opinions.

Pain: Clothing brands with inconsistent sizing with slow and wasteful complicated production supply chains.

Pain: External pressures are forcing credit lenders to overhaul unsustainable operations.

Pain: Health organisations and providers need to transform digitally but lack the in house skills to deliver.

Pain: Lenders face challenges tracking sustainable finance due to data gaps.

Pain: Engineers face outdated architectures, technically complex dependencies and inflexible infrastructures.

Pain: Amongst the constant noise of the internet and amidst the high-paced race to stay visible on social media feeds, discerning world-class talent and fresh cultural trends has become more challenging than ever before.

Pain: Mixing & mastering requires expensive studio equipment and complicated plugins, all of which can detract from the creative process.

Pain: Poor data literacy at enterprise companies means adoption of expensive data transformations fail, waste resources and cost people their jobs.

Pain: Slow and expensive batch ETL.

Pain: High costs and friction moving between traditional finance and crypto.

Pain: High barriers to entry for D2C brands entering the Chinese market.

Pain: Customer insights are often buried in long reports that are read by few.

Pain: It is difficult and expensive to find the top junior talent in the UK.

Pain: Money is overwhelming and people struggle to take control and feel financially well.

Pain: Slow and complex sales cycles or onboarding journeys for buyers in B2B

Pain: Navigating complex international employment regulations while ensuring accurate and timely payments for a diverse remote workforce.

Pain: Difficulty in accessing career opportunities for fresh tech graduates.

Pain: Lack of operational and risk controls for Digital Asset managers.

Pain: The average financial adviser has to copy & paste the same data between 11 different bits of tech; just to onboard a new client.

Pain: Cardiometabolic syndromes affect half the world’s adult population, costing healthcare more than $2 trillion a year.

Pain: Expensive, untrustworthy, and complex moving & storage solutions that lack transparency, convenience, and technological integration.

Pain: Lack of in-store customer data restricting omnichannel visibility for retailers.

Pain: Pricing is resale’s biggest bottleneck and riskiest process.

Pain: Hidden fees applied by payment facilitators and poor checkout conversion.

Pain: Kitchens are under-utilised and have the capacity to drive more sales and profit with the same fixed cost.

Pain: Insurance businesses often have many overlapping systems and platforms, often legacy, with multiple data repositories and no one source of truth.

Pain: More than 15m people in the UK can no longer get access to a financial adviser.

Pain: 11 million people in England were unable to get a dentist appointment last year.

Pain: eCommerce brands rely too heavily on final mile delivery couriers at the most emotional stage of the buying journey, and risk losing repeat customers.

Pain: Leaving money on the table and low conversion rates for insurance providers in competitive markets.

Pain: High E-commerce bounce rates mean the typical visitor only looks at 3% of the product catalog.

Pain: Finding the right gift, for the right person, at the right time is a hard & manual process.

Pain: Sports performance is expensive & only available to professional athletes.

Pain: 1 in 3 people in the UK are as reliable to lend to as ‘Prime’ borrowers but are unfairly mis-scored.

Pain: Running a syndicate or a venture capital fund involves lots of manual processes and third parties.

Pain: Inaccurate, inefficient and inaccessible diagnosis and treatment of skin disease.

Pain: 11M people in the UK wear Dentures and 82% are unhappy with the fit.

Pain: The sports betting industry is often perceived as broken, dominated by faceless, unethical bookies where the house always wins, leading to an isolated and high-risk betting experience for users.

Pain: Complex and confusing digital user journeys for B2B and B2C net-zero sales.

Pain: How to drive meaningful connection and engagement among the deskless workforce.

Pain: Podcasting has a large and global audience. However, unlike online video, it is highly fragmented and difficult for organisations to efficiently penetrate.

Pain: Time-consuming administrative processes managed with frustrating paper-based systems or juggling between multiple software solutions.

Pain: Households overwhelmed with multiple bills, unclear rates, complex splits and loose finances.

Pain: The lack of technology available to Digital Publishers to enable them to effectively create revenue.

Pain: Scattered product planning processes and disengaged development teams.

Pain: Effective soft skills training can’t be delivered at scale.

Pain: Operational blind spots, communication gaps between teams, compromised safety processes and data isolation within fragmented legacy systems.

Pain: Airports run on legacy incumbents and difficult-to-use solutions.

Pain: Online content is typically a one-way system, which presents difficulties in creating and monetising live interactive video content.

Pain: We have our entire lives stored on our devices, but no fast & easy way to relive them.

Pains: Brands, agencies & platforms have no data and insight on audio advertising.

Pain: Enterprise development, contracts and integrations are slow and inefficient.

Pain: Software teams are expensive & slow to scale.

Pain: Holiday resorts are operationally inefficient, resulting in sub-optimal guest experiences and losing over 50% of their incremental revenue earning potential.

Pain: Cost and complexity of delivering virtual try on solutions and branded AR effects for retail and marketing.

Pain: E-Commerce brands and retailers can’t integrate, scale & manage multiple delivery carriers or send branded delivery updates.

Pain: Half of businesses do not conduct research when creating or refining new products, features and strategies